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New York Times · Emmy Martin ·

How Amazon's Zoox, which has ~100 AVs in its fleet, is utilizing social media influencers, community events, and ad campaigns to compete with Waymo in SF

The Amazon-owned driverless car company is a distant second to Waymo. Its pitch to riders? Wine pop-ups, festival sponsorships and a car built to be filmed.

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New York Times — How Amazon's Zoox, which has ~100 AVs in its fleet, is utilizing social media influencers, community events, and ad campaigns to compete with Waymo in SF ↗

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