DoorDash Puts Its Couriers to Work Training AI Models
New app called Tasks pays delivery drivers to submit video clips and complete digital tasks for AI training.
DoorDash has quietly rolled out a new app called Tasks that turns its fleet of delivery couriers into AI training workers. The app pays drivers in select markets to submit video clips and knock out other digital tasks designed to improve the company's artificial intelligence systems.
It's a clever play. DoorDash already has a massive distributed workforce roaming streets and navigating buildings every day. Now it's tapping that army for structured data collection — the kind of real-world footage and task completion that AI models desperately need to get smarter.
The move signals DoorDash is thinking beyond food delivery. By leveraging its gig workforce for AI data labeling and collection, the company could build a secondary revenue stream or dramatically accelerate its own automation efforts. Either way, couriers get a new way to earn between drop-offs.